Now that the flower industry has pretty much caught on to the importance of social media for your business success, it is important to...

Retailers accepting cryptocurrency as a form of payment is not common, but it is increasing. Companies like Overstock and Starbucks are...

A sales funnel is a marketing term encapsulating a customer’s journey, from being aware of a product all the way to making a purchase....

The floral industry is thriving globally. The current market size, measured by revenue, of the Florists industry is $6.0bn in 2022. But...

In an event-based industry like floral design, the best way to get started is through freelancing. Becoming a part of the freelance...

Regardless of the industry you’re in, it’s essential to maintain a web presence. In the floral industry, in particular, having an online...

Whether you are an eCommerce business owner, a travel agency, or a florist, you need to have eye-catching images to attract consumers and...

Logistics is one of the most crucial steps in distributing flowers and plants. Each flower is different and requires extreme care and...

The Bloom Show by New Bloom Solutions and Above All Flowers is hosting a roundtable about cold chain logistics in the floral industry....

There are many things needed to ensure the success of a website, especially a business-to-business that is depended on by companies that...

A website is a representation of your business. It is where your customers engage with you and learn about your products and services. If...

There’s no denying the importance of Mother’s Day for the floral industry. It’s the second biggest holiday in floriculture and comes in...

The floral industry is global and spans continents. Flowers follow a strict cold supply chain that ensures freshness and high quality....

As technology changes, so do website trends. While aspects like easy navigation and accessibility remain important, some trends transform...

Marketing takes a new turn every year, and we see exciting new ways to spread brand awareness, communicate with consumers, and improve...

If you’re planning on marketing your products or services, it is important to know which strategies to employ. Since marketing trends...

Valentine’s Day is the biggest sales opportunity and holiday for the floral industry, and it’s essential to be prepared for it. Since...

For a business to succeed in today’s online world, it’s essential to have a web presence. However, simply having an online presence is no...

There’s no denying the importance of the internet and websites in today’s world. With half the population on the internet, there’s no...

Like any other industry, the floral industry can benefit from digital marketing. We live in a digital world where floral e-commerce is...